Triple Seven Route to the far North
The Sion Corner, where the Fifteenth Base Line intersects Range Road 20, is where we first noticed a fascinating Secondary Highway number: 777.  The sign indicated that this is where Secondary Highway 777 would in due course be constructed up from Onoway and proceed north.  That was back in the mid-nineties.
In the late 1990s that sign was  moved by the provincial Department of Highways, primarily in consultation with Barrhead County, and placed a mile east of there, at  the intersection of Range Road 15.
Travel International Canada Inc. made a study of why that secondary highway designation was moved.  We put together a study which we called Triple Seven: God's Highway.
The upshot of that study has been the adoption, by Travel International, of a northern adventure tours travel concept which puts the Sion Corner back on the map, so to speak.
TRIPLE SEVEN: God's Highway was completed in 2001, as a 50-page Report by Len Stahl, classed as a documentary about a highway in north-central Alberta which is distinctively identified as Secondary Highway 777.  The study originally consisted largely of correspondence with municipal and provincial government officials, including the Counties of Barrhead and Lac Ste. Anne (Councillor Steve Holsted and Reeve Darrel Butler respectively), Barrhead-Westlock Constituency (Speaker of the House Ken Kowalski), Whitecourt-Ste. Anne Constituency (MLA George Vanderburg and retired MLA Peter Trynchy), and Alberta Premier Ralph Klein.
The Triple Seven Highway, as originally conceived when Ken Kowalski was Minister of Highways before he was elected to the Legislative Assembly, was envisioned as a paved secondary road innorth-central Alberta, more or less from Onoway north for about thirty or forty miles, serving primarily the counties of Lac Ste. Anne, Barrhead and Westlock.  Stahl recommended in 2001 that Secondary Highway 777 be incorporated with other highways of Alberta, serving not only these counties but also Athabasca County, and then east to the highway which runs north to Fort McMurray, from whence it should continue on into the far North, designed ultimately to be the world's most northerly highway, similar to the Alaska Highway, but proceeding much farther north, far past the Arctic Circle.
Stahl got absolutely nowhere in his attempts to lobby the provincial government, and what finally happened was that Travel International Canada Inc. simply adopted the term "Triple Seven: God's Highway" to identify its own concept of Northern Adventure Travel Tours.
The concept is copyrighted by Adamstahl Associates Limited.  
The 50-page documentary titled TRIPLE SEVEN: God's Highway was followed two years later by a 39-page sequel titled TRIPLE SEVEN: Stage Two—the Athabasca Route.  This  follow-up to the first report set the stage for a proposed route into the high Arctic in much the same way as the Mackenzie Highway route and the Alaska Highway route take travelers into the Arctic through the great Northwest.  The proposed Athabasca Route is more central, and is designed to become the world's most northerly highway, and Canada's route to the "top of the World."
The route proposed, for which the initial take-off is the presently existing six-mile stretch of pavement proceeding straight north of the village of Onoway and known as Secondary Highway 777, carries the concept of the Athabasca Route up through the towns of Westlock and Athabasca, then east and north through the Athabasca Oilsands City of Fort McMurray, on up through Fort McKay and hopefully on up along the Athabasca River to Fort Chipewyan and Lake Athabasca, from whence it is designed eventually to proceed through the Wood Buffalo National Park and on up into the high Arctic.
The geographic North Pole, in the Arctic Ocean, and the magnetic North Pole featuring its magnificent splendor of the Aurora Borealis (Northern Lights) give this second stage a hypnotic charm.  Stage Three of the Triple Seven project is on the back burner at the moment.  It is still in production.  As the project progresses, the third stage will hopefully evolve into a collection of materials to be known as TRIPLE SEVEN: Stage Three—Northern Adventure.
Travel International is not asking the government to re-number the route to the far North and call it all Triple Seven.  Travel International is simply setting up a travel program of northern adventure tours which it calls the Athabasca Route, and is on its own initiative naming that concept Triple Seven, using the presently-existing Triple Seven north of Onoway as its inspiration and take-off point.
Our most recent recommendation to MLA Ken Kowalski, dated October 17, 2005, includes the following:
Sion (or Zion) Alberta, Canada, is pivotal to all this, Sir.  It is in the heart of your constituency, and it's as important to all of us as is the New Jerusalem.  I make the pitch in my book that the Government of Alberta should immediately take steps towards continuing that Onoway strip of 777 pavement straight north to the Zion corner, and at that corner you then have the option of either continuing north to Secondary Highly 651, or alternatively turn straight east at that corner and pave the Baseline Road all the way over to Highway 44, at which point northbound adventurers can then turn north again to Westlock, then east and north to Athabasca, then northeast over to the Fort McMurray Highway, then north all the way into the far North.
It's a fascinating Highway Fantasy which eventually leads you, in spirit at least if not in the flesh, all the way to the North Pole, and I think giving the Triple Seven Space-Age Odyssey such a miracle vision justifies our calling it God's Highway.  I call it Canada's Athabasca Route to the far North.  You have to read the book to understand what I am talking about.
Please keep in mind when you read this stuff from the beginning, Ken, that this whole exercise is an EVOLUTION of ideas.  Our original ideas were clumsy, but as we ran into obstacles we consistently chose the PREFERRED ALTERNATIVE, and that is the evolutionary process by means of which we reached our present position, namely, pave the Triple Seven straight north, no zigzagging back and forth, right across the shallow end of Kakina Lake, right up to the Seven Oaks corner, then swerve gently and gradually to the right to Range Road 20, and on up to the SION CORNER.  Never mind going north beyond that.  There are too many obstacles up there.  Turn right at the Sion Corner, pave the Baseline Road to Alcomdale, and from there north let Highway 44 take over.  Let's turn east at the Sion Corner and give the newest part of your constituency, namely Sturgeon County, a chance to participate in this exercise by becoming part of the Triple Seven route to the far North.